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ROADMAP

STAGE 2

a) Launch

Trading

You have completed the planning part of your start up journey and you are armed with a very
clear and compelling business plan. It is now time to implement your business plan in the market.
There are many variables to be managed but here are 3 critical topics that must be considered in
order to set yourself up for a successful launch.

1. Launch Activating your brand

2. Nurture & Grow Building trial and loyalty for your brand

3. High Performance
Constantly upskilling the team as your business grows

Team Building

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